Hydroxytyrosol is a naturally occurring phenolic phytochemical mostly found in virgin olive oil with commanding anticancer, antioxidant, and anti-inflammatory properties. The growing use of natural ingredients in several industries such as pharmaceuticals, food and beverages, and cosmetics is expected to drive hydroxytyrosol shipments over the coming years.
NEWARK, Del, Feb. 19, 2024 (GLOBE NEWSWIRE) — The global hydroxytyrosol market value is estimated to grow from US$ 751.2 million in 2024 to US$ 1,425.5 million by 2034. It will likely exhibit healthy growth, with overall hydroxytyrosol demand rising at a CAGR of 6.6% throughout the forecast period.
Natural hydroxytyrosol remains the top-selling product in the market. This can be attributed to a growing consumer preference for natural ingredients over synthetic ones. According to the latest analysis, the natural segment will likely grow at 6.5% CAGR through 2034.
Several factors are predicted to spur growth in the hydroxytyrosol market during the assessment period. These include:
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Growing preference for natural ingredients
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Rising awareness about the health benefits of hydroxytyrosol
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Increasing demand for functional foods
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High adoption of hydroxytyrosol in dietary supplements, food & beverage products, and pharmaceuticals due to its potential health benefits
Hydroxytyrosol, a potent antioxidant compound found in abundance in olives and olive oil, is gaining attention for its promising health benefits. As consumers increasingly seek natural and functional ingredients to support their well-being, the hydroxytyrosol market is set to experience significant growth worldwide.
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The ability of hydroxytyrosol to combat oxidative stress, reduce inflammation, and promote cardiovascular health is contributing to its rising demand. It is widely incorporated into functional foods, dietary supplements, etc.
The growing adoption of hydroxytyrosol across industries such as functional foods, nutraceuticals, cosmetics, and pharmaceuticals is set to fuel market growth. Its versatility and efficacy make it a sought-after component in formulations aimed at enhancing overall health and vitality.
Favorable regulatory frameworks and advancements in extraction and production techniques will also support market expansion. Similarly, increasing research and development activities focused on exploring the therapeutic potential of hydroxytyrosol will benefit the market.
Countries like Japan and Canada demonstrate high growth rates due to increasing demand for hydroxytyrosol-containing products. This trend underscores hydroxytyrosol’s global relevance and potential as a valuable ingredient in promoting health and wellness.
“The hydroxytyrosol market shows promising growth potential, driven by increasing consumer awareness of its health benefits and expanding applications across diverse industries.” Nandini Roy Choudhury, Client Partner at Future Market Insights
Key Takeaways from the Hydroxytyrosol Market Report:
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The global market for hydroxytyrosol is projected to grow at a CAGR of 6.6% through 2034, reaching a valuation of US$ 1,425.5 million.
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By product type, natural hydroxytyrosol segment is expected to reach a valuation of US$ 930.8 million by 2034.
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Based on the source, the virgin olive oil segment is set to hold a prominent market share of 45.1% by 2034.
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Based on form, the powder segment is anticipated to have a market valuation of US$ 1,143.2 million in 2034.
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North America will likely account for a dominant market share of 41.5% by 2024.
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Hydroxytyrosol demand in Japan is projected to grow at a CAGR of 10.0% through 2034.
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Who is Winning?
Key Companies Profiled
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Collagen Inc.
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Genosa
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Alvinesa Natural Ingredients
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Seprox BIOTECH
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Changsha Sunfull Bio-tech
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Wacker Chemie AG
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Zhejiang Multinpharma Co., Ltd
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Natac
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Spring Pharma Tech Co, Ltd.
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Shaanxi Yuantai Biological Technology Co., Ltd.
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Others (On additional request)
Top companies are constantly upgrading their product portfolios to meet increasing demand from diverse industries. They are also employing strategies like advertising, agreements, facility expansions, acquisitions, partnerships, and mergers to stay ahead of the competition.
Recent Developments:
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In 2022, Genosa unveiled an olive fruit extract containing soluble phenol-rich hydroxytyrosol.
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In 2023, Alvinesa Natural Ingredients completed the acquisition of Genosa, a prominent producer of natural hydroxytyrosol.
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Hydroxytyrosol Market by Category
By Product Type:
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Natural Hydroxytyrosol
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95% Purity
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20% Purity
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10% Purity
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Synthetic Hydroxytyrosol
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95% Purity
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20% Purity
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10% Purity
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By Form:
By Source:
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Standard Olive Oil
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Virgin Olive Oil
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Catechol
By Application:
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Functional Foods
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Nutraceuticals
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Dietary Supplements
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Cosmetics
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Pharmaceuticals
Authored by:
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.
She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India.
Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
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