For students navigating the college admissions process, tours are a valuable opportunity to learn about schools in a way that brochures and websites simply can’t convey. But there’s a common mistake I see all the time: students attending tours without a plan and letting their parents take the lead. The result? Missed opportunities to gain the insights they need to determine if a school is truly a good fit.
In this guide, I’ll share how students can take control of their college visits, ask game-changing questions, and walk away with clarity and confidence about where they want to apply.
The Evolving Role Of College Tours
College tours have transformed since the pandemic. Virtual visits became a lifeline for students unable to travel, and many colleges continue to offer robust online experiences. But while virtual tours are a useful starting point, in-person visits remain the best way to get an authentic feel for campus culture. Tours give students the opportunity to gauge whether they can truly see themselves thriving in a specific environment—and give admissions officers a sense of a student’s genuine interest. Early campus visits can help students refine their preferences and clarify their goals. The key is to be intentional about your approach.
Preparing for a College Visit: Do Your Homework
Before you set foot on campus, it’s essential to cull the right colleges for your visit list. I would recommend only visiting colleges where you are considering an early application under Early Decision or Restrictive Early Action policies. In addition, you might considering a visit to a college that tracks demonstrated interest if it is high on your list.
Once you decide where to visit, look into the programs, clubs, and traditions that align with your interests. If you’re passionate about STEM, find out what research labs are on campus. If you’re an aspiring entrepreneur, check out the student-run businesses. Knowing what you want to explore ahead of time will allow you to ask informed questions and personalize your visit.
Ahead of your visit, make sure you reach out to professors, club leaders, or admissions staff in advance. This proactive approach shows initiative and can open doors for deeper conversations during your visit.
What to Look For During A Tour: Reading Between The Lines
Most college tours follow a polished script. You’ll hear about the school’s impressive stats, state-of-the-art facilities, and beloved traditions. But the real insights often lie in what’s left unsaid.
Pay attention to the small details. How do students interact with one another? Do they seem engaged and happy, or stressed and rushed? Are there flyers for community events and student protests? These seemingly minor observations can reveal a lot about the campus culture.
It’s also important to notice what the tour skips over. If a guide avoids certain buildings or areas, ask why. Similarly, if a school boasts about its internship programs but doesn’t mention how students access those opportunities, dig deeper.
The Questions That Uncover Campus Truths
Asking thoughtful questions is one of the best ways to get beyond the surface-level tour script. Instead of sticking to generic questions about class sizes or dorm amenities, ask questions that invite personal insights and reveal the campus’s unique culture.
For example, when speaking with a tour guide, ask:
“What do you wish you had known before coming here?”
This question often prompts honest answers about campus challenges or surprises.
Another insightful question is:
“If you could change one thing about this school, what would it be?”
This can reveal hidden downsides that aren’t mentioned in the promotional materials.
When speaking to admissions officers or professors, ask about opportunities for hands-on learning, internships, and research. “How do you support students in finding these opportunities?” is a great way to assess the school’s commitment to student success beyond the classroom.
Make Your Visit Count Beyond First Impressions
A successful college visit doesn’t end when the tour is over. To make a lasting impression, follow up with the people you meet. A personalized thank-you email to your tour guide, a professor, or an admissions officer can go a long way in showing demonstrated interest—a factor that can influence admissions decisions.
In your application essays, reference specific things you learned during your visit. For instance, if you loved a unique tradition or connected with a professor, weave those details into your “Why Us?” essay. This shows that your interest in the school goes beyond rankings or reputation—you’ve taken the time to explore whether it’s truly the right fit for you.
The Campus Culture Check: Finding Your Fit
Ultimately, the goal of any college tour is to answer one crucial question: Can I see myself here? The answer isn’t just about academics—it’s about finding a community where you’ll feel supported, challenged, and inspired.
During your visit, take time to explore beyond the official tour. Sit in the student union, visit the library, or grab a meal in the dining hall. Observe how students engage in these spaces. Are they studying together, participating in club meetings, or simply relaxing between classes?
College tours are a powerful tool to help students find the right fit and stand out in their applications. By taking a personalized approach, asking meaningful questions, and following up thoughtfully, students can turn these visits into transformative experiences that shape their college journeys.